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Never Miss a Chance to Do the Most Good
Please enter your name, email and zip code below to sign up!
Never Miss a Chance to Do the Most Good
Please enter your name, email and zip code below to sign up!
Never Miss a Chance to Do the Most Good
Please enter your name, email and zip code below to sign up!
Session A
9:30 a.m. - 10:30 a.m. CDT
Everything, Everywhere
All at Once
The Message is the Mission
Words of Inspiration
Lauren Stephens
Director of Social Services
The Salvation Army of Greenville, SC
Video
Communicating with GenZ & Millennials
Caitlin Mitchell, Principal
Digital & Social Strategy
LERMA Agency
Video
Presentation PDF
A Trilogy of Ideas
Captain Ken Chapman
Area Commander
Orlando Area Command
with
Jenn Neumann
Director of Marketing
Video
Presentation MP4
Session B
11:00 a.m. - 12:00 p.m. CDT
Action Heroes: Volunteers
& Community Engagement
Volunteer Kettle Campaigns
Captain W. Joe West, Trainee in Charge
Oakland, CA Adult Rehabilitation Center
Video
Small Town Heroes, Big Victories
Kurt Sohn, Advisory Board
Palestine, TX Service Extension Unit
United with the Community
Captain DeAnne Jones, Corps Officer
The Salvation ARmy
Martin, St. Lucie & Okeechobee, FL
Video
All In - Community Connectedness
Captain Mark J. Cancia
Commanding Officer
Jackson, TN
Video
365 Days of Christmas
Volunteer Recruitment
Major Jerry Friday, Area Commander
Mississippi Gulf Coast Area Command
Biloxi KROC Corps Community Center
Video
Volunteer Engagement
Julie Orlando, Account Executive
Summit Marketing
Video
Presentation PDF
Session A
9:30 a.m. - 10:30 a.m. CDT
Across the Kettleverse
Bucket Blitz
Matthew Schmidt
Development Director
The Salvation Army Quincy, IL
Video
Red Kettle Box
Major Roy Williams
Miami Area Commander
Video
Red Kettle Box Instruction PDF
A Christmas Musical
Dawn M. Garlic
Volunteer Services Manager
Kroc Community Center
Camden, New Jersey
with
Minister Michael Crews
The Fellowship Experience
Video
Ring for Eight, Feel Great
Henry Izaguirre
Director of Strategy & Outcomes
The Salvation Army North and Central Illinois Division
&
Richard Reigner
Resource Development Director
The Salvation Army
Elgin, IL
Video
Ring for Eight Logo
Mayoral Challenge
Lieutenant Konstantin Maslenikov
Lieutenant Anna Maslenikova
Special Guest Mayor Laurie Bianco
City of Dalworthington Gardens
Video
Presentation Deck
Session B
11:00 a.m. - 12:00 p.m. CDT
The Survivor's Guide to Angel Tree
General Resources:
Community Sponsorship Form PDF
Angel Tree TAGS Sample PDF
Application for Christmas Assistance PDF
Gift Suggestions PDF
Nailed it!
Mistakes I’ve Made & What I’ve Learned
Captain Rachel McKain
Corps Officer
The Salvation Army
Abilene, TX
Video
Angel Tree
Timeline & Best Practices
Sergeant Karen Bilbrey
Assistant to the Area Commanders
The Salvation Army
North Texas Area Command
Christmas & Disaster Center
Video
Presentation PPT
TSAMM Angel Tree Module
Best Practices - did you know?
Jeff Marquis
Director of TSAMM Services
Data Paradigm
Video
Angel Tree
One Corps’ Processes
Major Dawn Worthy
Corps Officer/Director
The Salvation Army
Lubbock, TX
Video
Presentation PPT
Session A
9:30 a.m. - 10:30 a.m. CDT
Stranger Things:
Digital Marketing & Fundraising
Leveraging Local Media
Caitlyn Banowsky
Senior Director, Media Strategy
LERMA Agency
Presentation Deck PDF
Video
Successful Media Strategy PDF
Kettle Pay
Rick Dumais
Divisional Direct & eMarketing Director
The Salvation Army Texas DHQ
Video
Interactive Bells
Major Alan Wurtz
Capital Campaign Consultant
The Salvation Army Central Territory
Video
Brite Bell Presentation PPT
Digital Marketing
Eli Silva
CEO, G-Lab Group
Storytelling Video
Recruiting Video
Digital Marketing PDF
Session B
11:00 a.m. - 12:00 p.m. CDT
This is the Way
National Commander’s Red Kettle Challenge
Commissioner Kenneth G. Hodder
National Commander
The Salvation Army United States
with
Lt. Colonel Art Penhale, Divisional Commander
Texas Divisional Headquarters
Video
National Commander's Red Kettle Challenge PDF
Texas Red Kettle Challenge
Philip Burn
Divisional Communications Director
Jennifer Lane
Corporate Partnerships & Development Manager
Texas Divisional Headquarters
Kettle & Christmas Media Kit PPT
Engaging Local Officials: A Christmas Story
Brian Sweany
LERMA Agency
&
Darian D. Taylor
Manager, Public Relations & Public Affairs
LERMA Agency
Video
Engaging Local Officials PDF
Holiday Storytelling PPT
Corporate Volunteers
Stacy Dertien, M.S., C.V.A.
Territorial Director of EDS Volunteers & Training
The Salvation Army Western Territory
Video
Adopt a Day Kettle Toolkit PDF
Volunteer Recruiting Campaign PPT
Christmas Kick Offs and Media Kits
Philip Burn
Divisional Communications Director
The Salvation Army Texas DHQ
Texas Communications Video
Additional Christmas Planning Resources
The 12 Most Important Days of Christmas (pdf)
While this year’s Red Kettle season is 29 days long, we’re suggesting you give special focus to 12 days that will potentially help maximize fundraising and community engagement: weekends, holidays, Giving Tuesday, and the National Commander’s Red Kettle Challenge.
To help you make the most of these days (or any other ringing day) the elves at DHQ put together The 12 Most Important Days of Christmas.
Mix, match, or expand on the attached ideas to find what works best in your community. We’d love to hear your ideas, too!
This resource is for anyone – new or seasoned – to support your fundraising efforts this Christmas.
DHQ, with input from the field, has put together a Christmas checklist tool. This is only a guide. This is by no means a comprehensive list of tasks, nor in the order that works for you and your location.
You’ll see there are 3 tabs in the Excel spreadsheet:
- By Month: Add, delete and rearrange tasks to suit your specific needs. Check the box to automatically strike off completed tasks or print.
- By Category: Add, delete and rearrange tasks to suit your specific needs. Print as needed.
- List of task: A simple list to get your team thinking about the season.
Pro-tip: Add your task list to Microsoft Outlook and move items to your calendar. Invite others to share that calendar and make items recurring year after year!
The PDF may be printed as needed.
Additional Angel Tree Resources (PDFs):